If CBS and Victoria’s Secret are hoping to get younger viewers for the lingerie brand’s annual fashion show, a good idea might be to book One Direction. A rumor circulated on the web that this is exactly what the company did, but it turns out that the rumor isn’t true.
The rumor started when the U.K. tabloid The Sun reported that Victoria’s Secret signed One Direction for the fashion show. It was also picked up by Perez Hilton, who re-published the Sun’s source.
“Their global superstar status will be solidified with this booking. Bigwigs at the Victoria's Secret and the televisión network CBS, which broadcasts the show, have been having meetings with the band and management. It's being said they pretty much have it in the bag as they were sold on their personalities,” the source had said.
Well, it turns out that the source was wrong. In statements to People and E! News, Victoria’s Secret said that Harry Styles, Liam Payne, Niall Horan, Louis Tomlinson and Zayn Malik will not get to sing “Best Song Ever” with scantily-clad supermodels.
“The recent reports regarding One Direction appearing in the Victoria’s Secret Fashion Show are untrue,” the brand said in a statement,” the statement read. Victoria’s Secret notes that they do not announce the performers for the show until early October.
Victoria’s Secret’s show last year featured Justin Bieber, Rihanna and Bruno Mars.
image: MTV
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